Sydney, Australia April 24, 2004 – Postbak, Australia's National innovative lost and found service that combines the permanent identification labels and a Web-based registration process, launched to protect your valuables – such as mobile phones, keys, PDAs, laptops and digital cameras – to have permanently lost when left behind. "We've all had that sense of panic when we realize that we have lost something," said Russ Supplee, director and co-founder of Postbak.

All we can think about are the enormous inconvenience involved in replacing it or, if we're lucky, it's back. "Postbak is Australia's first innovative, high-tech approach to solve the old problem of lost and found. Postbak is simple: When something disappears, the label indicates the finder how to return and get a reward, too. "People want to do the right thing and return lost items, but needs to be reasonably convenient for them," Supplee said. The NRMA responds to 500 calls per day in NSW and ACT to unlock cars in which people have lost their keys.

Telstra Stadium maintenance workers to turn in an average of 70 phones per event and Sydney Ferries collects up to 150 points per day. They are inundated with Lost items, including wallets, keys, cell phones, cameras and briefcases.NSW State Rail recovers more than 80,000 articles each year and can only return 12%. Identification of these factors would increase the probability of return of ten times, according to estimates, Nikon Digital Camera, by the State Railways of NSW.

Postbak labels are easy to buy and use. They can be purchased online at or by contacting www.postbak.com.au Postbak number 1800 893 383. The return of six IT Pak labels and tags is only $ 39.00. Each label has a unique identification number, and once registered, is linked to your name. In this way, your contact information private by making it easy to upgrade. Postbak users pay a service fee of $ 25.00 for a referral, plus shipping and handling. "Postbak with people who register are able to offer a cash reward for the return of their products," says Supplee " .

Postbak also gives a return finders free IT Pak contains six labels and tags to be a good finders Samaritan.When report lost items, shipping Postbak a Messenger Post courier to collect the item and return it to the owner. There is no cost to the seeker item.Postbak lost works, no matter what the object is lost or if you lose them. Sunglasses, luggage, skis, Game Boy, digital cameras and instruments – all these can be easily protected and returned. "It's all about making it easier and cheaper for people to do the right thing," said Supplee.

Russell Supplee, director and co-founder of Postbak is available for interviews.About average Postbak Pty Ltd: Postbak is the National Australia's innovative lost and found service. The one company ID label recovery process and make it easier for Good Samaritans, lost and found departments and police departments to return lost or stolen items. Postbak distributes products through a variety of manufacturers and retailers. Further information is available on www.postbak.com.au